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書目資訊
Health and wellness tourism
by:
Puczko, Laszlo
Tourism management : managing for change
by:
Page, Stephen (1963-)
Public house and beverage management : key principles and issues
by:
Flynn, Michael (1960-)
Front office : procedures, social skills, and management
by:
Abbott,, Peter.
Marketing plans : how to prepare them, how to use them
by:
McDonald,, Malcolm.
The practice of public relations
by:
Black,, Sam, (1915-)
Sport : social problems and issues
by:
Kew,, Frank.
Research methods for criminology and criminal justice : a primer
by:
Dantzker,, Mark L., (1958-)
Profit planning
by:
Harris,, Peter.
Total quality management: : text with cases
by:
Oakland, John S.
An introduction to tourism
by:
Jenkins,, Carson L.
Interim management
by:
Russell,, Dennis.
Capitalizing on knowoledge : from e-business to k-business
by:
Skyrme, David J.
Arts, entertainment and tourism
by:
Hughes, Howard
An introduction to : human resource management
by:
Stredwick, John
E-Commerce & V-Business : business models for global success
by:
Barnes, Stuart
In search of hospitality : theoretical perspectives and debates
by:
Lashley, Conrad
Stats to go : a guide to statistics for hospitality, leisure, and tourism
by:
Buglear, John
Consumer tribes
by:
Cova, Bernard
Critical marketing : defining the field
by:
Saren, Michael
Cross cultural behaviour in tourism : concepts and analysis
by:
Reisinger, Yvette
Tourism and hospitality in the 21st century
by:
Lockwood, Andre
The human resources scorecard : measuring the return on investment
by:
Phillips, Jack J.
Adventure tourism : the new frontier
by:
Swarbrooke, John
Human resource management for events : managing the eventworkforce
by:
Van der Wagen, Lynn
Managing airports : an international perspective
by:
Graham, Anne.
Return on investment in meetings and events : tools and techniques to measure the success of all types of meetings and events
by:
Breining, M. Theresa.
Hospitality sales and promotion : strategies for success
by:
Taylor, Derek (1932 Aug. 5-)
Contemporary tourism : an international approach
by:
Cooper, Chris.
Hospitality marketing
by:
Morrison, Alison J.
Adventure tourism : the new frontier
by:
Swarbrooke, John.
Handbook of production management methods
by:
Halevi, Gideon
Relationship marketing : creating shareholder value
by:
Ballantyne, David
Knowledge management : a blueprint for delivery; a programme for mobilizing knowledge and building the learning organization
by:
Howes, Trevor
The bond and money markets : strategy, trading, analysis
by:
Choudhry, Moorad
Consumer behaviour in tourism
by:
Horner, Susan
Reliability, maintainability,and risk : practical methods for engineers
by:
Smith, David John
Crisis management in the tourism industry
by:
Glaesser, Dirk.
The economics of leisure and tourism
by:
Tribe, John
Flight of the Phoenix : soaring to success in the 21st century
by:
Egli,, Sandra, (1947-)
The marketing book
by:
Baker,, Michael John.
Project skills
by:
Elbeik,, Sam.
The marketing planner
by:
McDonald,, Malcolm.
Managing leisure
by:
Grainger-Jones,, Byron.
Honing your knowledge skills
by:
Funes,, Mariana.
Managing facilities
by:
Jones,, Christine, (MIMgt. MHCIMA.)
Risk analysis and the security survey
by:
Broder, James F.
Managing technology in the operations function
by:
Biggs, Graeme
Managing financial resources : an activity pack for tutors and trainers
by:
Broadbent, Michael
Essential law for marketers
by:
Kolah, Ardi
Successful pubs and inns
by:
Lyle,, Tony.
The frontiers of management : where tomorrow's decisions are being shaped today
by:
Drucker,, Peter Ferdinand, (1909-)
The development and management of visitor attractions
by:
Swarbrooke,, John.
Managerial finance
by:
Parkinson,, Alan.
ERP : the implementation cycle
by:
Harwood, Stephen
Quality issues in heritage visitor attractions
by:
Drummond, Siobhan
CFROI valuation : a total system approach to valuing the firm
by:
Madden,, Bartley J.
IPOs and equity offerings
by:
Geddes, Ross
e-Business strategies for virtual organizations
by:
Barnett, Martin
The business of hotels
by:
Ingram,, H.
Changing the way we work
by:
Belbin,, R. M.
Derivative instruments : a guide to theory and practice
by:
Choudhry, Moorad
Quality beyond Six Sigma
by:
Basu, Ron
Advanced trading rules
by:
Acar, E.
Franchising hospitality services
by:
Conrad, Lashley
Developing hospitality properties and facilities
by:
Ingram, Hadyn
Understanding the hospitality consumer
by:
Williams, Alistair.
CIM coursebook : delivering customer value through marketing
by:
Chartered Institute of Marketing
Ecotourism : impacts, potentials and possibilities?
by:
Neil, John.
International tourism : cultures and behavior
by:
Reisinger, Yvette
Marketing through search optimization : how to be found on the Web
by:
Michael, Alex
Food tourism around the world : development, management and markets
by:
Hall, Colin Michael (1961-)
Risk management technology in financial services : risk control, stress testing, models, and IT systems and structures
by:
Chorafas, Dimitris N.
Quantitative tourism industry analysis : introduction to input-output, social accounting matrix modeling and tourism satellite accounts
by:
Hara, Tadayuki (1960-)
Advanced theory and practice in sport marketing
by:
Hunter, Jason D
Managing visitor attractions
by:
Fyall, Alan
World geography of travel and tourism : a regional approach
by:
Dallen, Timothy J.
Tourism and hospitality in the 21st century
by:
Lockwood, Andrew.
Developing hospitality properties and facilities
by:
Ingram, Hadyn.
Advertising in tourism and leisure
by:
Morgan, Nigel
The knowledge management yearbook 2000-2001
by:
Cortada, James W.
Tourism reassessed : blight or blessing?
by:
Brown, Frances
Strategic questions in food and beverage management
by:
Wood, Aroy c
Global airlines : competition in a transnational industry
by:
Hanlon, J. P. (1942-)
Ecotourism : impacts, potentials, and possibilities
by:
Neil,, John
Dictionary of travel, tourism, and hospitality
by:
Medlik, S.
Marketing destinations and venues for conferences, conventions and business events
by:
Davidson, Rob.
In search of hospitality : theoretical perspectives and debates
by:
Lashley, Conrad.
Manual of travel agency practice
by:
Archer, Jane.
Managing volunteers in tourism : attractions, destinations and events
by:
Holmes, Kirsten
Sports tourism : participants, policy and providers
by:
Bull, Chris
Worldwide destinations casebook : the geography of travel and tourism
by:
Boniface, Brian G.
Accounting essentials for hospitality managers
by:
Guilding, Chris.
Sustainability in the hospitality industry : principles of sustainable operations
by:
Chen, Joseph S.
Marketing communications in tourism and hospitality : concepts, strategies and cases
by:
McCabe, Scott
Entrepreneurship and small business management in the hospitality industry
by:
Lashley, Conrad.
European gastronomy into the 21st century
by:
Cousins, John A.
The practice of management
by:
Drucker,, Peter Ferdinand, (1909-)
IT in business : a manager's casebook
by:
Grimshaw,, David J., (1950-)
Worldwide destinations = Geography of travel and tourism : the geography of travel and tourism
by:
Boniface, Brian G.
Sports injuries : self-diagnosis and rehabilitation of common aches and pains
by:
Read,, Malcolm.
Human resource management in the hospitality and tourism industry
by:
Riley,, Michael.
Environmental management for hotels : a student's handbook
by:
Kirk,, D., (1945-)
Assessing business excellence : a guide to self-assessment
by:
Porter,, L. J.
Total relationship marketing : from the 4Ps-product, price, promotion, place- of traditional marketing management to the 30Rs-the thirty relationships- of the new marketing paradigm
by:
Gummesson,, Evert, (1936-)
Introducing management : a development guide for new managers
by:
Johnson,, Bob.
The knowledge evolution : expanding organizational intelligence
by:
Allee,, Verna, (1949-)
Sustainable tourism : a marketing perspective
by:
Hawkins,, Rebecca.
Creating organizational advantage
by:
Egan,, Colin.
Strategic management in the Asia Pacific : harnessing regional and organizational change for competitive advantage
by:
Asia
Global tourism
by:
Theobald,, William F., (1934-)
Advanced trading rules
by:
Acar, E.
Global airlines : competition in a transnational industry
by:
Hanlon, J. P (1942-)
Ethics, injuries and the law in sports medicine
by:
Grayson,, Edward.
The diploma case study workbook 1998-99 : how to pass the analysis and decision paper
by:
Chartered Institute of Marketing
The business of conferences : a hospitality sector overview for the UK and Ireland
by:
Shone,, Anton.
Resources management
by:
Weaver,, Margaret, (1952-)
School governors : a question and answer guide
by:
Sallis,, Joan.
The effective executive
by:
Drucker,, Peter Ferdinand, (1909-)
The economics of leisure and tourism
by:
Tribe,, John.
Improving food and beverage performance
by:
Waller,, Keith.
Total quality management : the route to improving performance
by:
Oakland,, John S.
Development and Management of Visitor Attractions
by:
Swarbrooke, John
Financial performance
by:
Bertoneche, Marc
Network security : a practical guide
by:
Poole, Owen
Dictionary of travel,tourism,and hospitality
by:
Medlik, S.
Strategic management for travel and tourism
by:
Campbell, David (1963-)
Sustainable tourism : a global perspective
by:
Griffin, Tony.
Electronic surveillance devices
by:
Brookes, Paul
The economics of property management : the building as a means of production
by:
Heynick, Frank
Wine tourism around the world : development, management, and markets
by:
Hall, Colin Michael
The marketing plan in colour : a pictorial guide for managers
by:
McDonald,, Malcolm.
Business finance : a pictorial guide for managers
by:
Burns,, Paul, (1949-)
Hospitality marketing
by:
Morrison,, Alison J.
Managing knowledge
by:
Wilson,, David A., (1939-)
Web-weaving : intranets, extranets and strategic alliances
by:
Boyle,, Paula.
Creating value : shaping tomorrow's business
by:
Kenyon,, Alfred.
Entrepreneurship in the hospitality, tourism and leisure industries
by:
Morrison,, Alison J.
Tourism : how effective management makes the difference
by:
Doswell,, Roger.
Sport and safety management
by:
Frosdick,, Steve.
The CIM handbook of stategic marketing
by:
Egan,, Colin.
Marketing Research
by:
Wong,, Toon Quee.
Hospitality retail management : a unit manager's guide
by:
Conrad, Lashley
Visitor management : case studies from world heritage sites
by:
Shackley, Myra
Marketing in travel and tourism
by:
Clarke, Jackie
Supply chain management workbook
by:
Harrison, Francis
Information warfare : corporate attack and defence in a digital world
by:
Hutchinson, W.
Statistical process control
by:
Oakland,, John S.
Effective management for marketing 1998-99
by:
Hatton,, Angela.
Marketing strategy
by:
Fifield,, Paul.
Food and beverage management
by:
Davis,, Bernard.
TES guide to surviving school inspection
by:
Laar,, Bill.
Understanding tourism
by:
Medlik,, S.
Managing for results : economic tasks and risk-taking decisions
by:
Drucker,, Peter Ferdinand, (1909-)
Setting the PACE in product development : a guide to Product And Cycle-time Excellence
by:
McGrath,, Michael E.
Learning to read the signs : reclaiming pragmatism in business
by:
Nahser,, F. Byron, (1940- .)
Hospitality sales and promotion : strategies for success
by:
O'Connor, John
Business travel and tourism
by:
Horner, Susan.
Foreign exchange and money markets : theory, practice and risk management
by:
Steiner, Bob
The development and management of visitor attractions
by:
Swarbrooke, John
Designing capable and reliable products
by:
Booker, J.D
Dictionary of travel, tourism and hospitality
by:
Medlik, S.
Consumer behaviour in tourism
by:
Horner,, Susan.
Cybermarketing : how to use the Internet to market your goods and services
by:
Bickerton,, Matthew.
Key account management : learning from supplier and customer perspectives
by:
McDonald,, Malcolm.
The CIM handbook of export marketing : a practical guide to opening and expanding markets overseas
by:
Noonan,, Chris J.
Managing projects well
by:
Bender,, Stephen A.
The development and growth of the cruise industry
by:
Cartwright, Roger
Tourism management : managing for change
by:
Page, Stephen (1963- )
Crisis management in the tourism industry
by:
Glaesser, Dirk
Marketing in travel and tourism
by:
Middleton, Victor T.C.
Marketing in travel and tourism
by:
Fyall, Alan
Advances in portfolio construction and implementation
by:
Satchell, S.
Managing airports : an international perspective
by:
Graham, Anne.
Controls, procedures and risk
by:
Loader, David.
Food safety in the hospitality industry
by:
Knowles, Tim.
The caterer and hotelkeeper guide to the internet
by:
Grant, David (1949-)
Cult of analytics : driving online marketing strategies using Web analytics
by:
Jackson, Steve.
Internet marketing : a practical approach
by:
Charlesworth, Alan (1956- )
Tourism management : an introduction
by:
Page, Stephen (1963-)
Handbook of hospitality strategic management
by:
Olsen, Michael D.
The larder chef : food preparation and presentation
by:
Bode, W. K. H. (1931-)
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