Advertising.
[NT 60487] Overview
[NT 60478] Works: | 8 [NT 60520] works in 8 [NT 60521] publications in 8 [NT 60522] languages |
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[NT 60480] Titles
Effective advertising : understanding when, how, and why advertising works
[NT 59711] by:
([NT 1579] Language materials, printed)
Dynamics of international advertising : theoretical and practical perspectives
[NT 59711] by:
([NT 1579] Language materials, printed)
Inside the minds : leading advertisers : industry leaders share their knowledge on the future of advertising, marketing and building successful brands.
[NT 59711] by:
([NT 1579] Language materials, printed)
Planning for power advertising : a user's manual for students and practitioners
[NT 59711] by:
([NT 1579] Language materials, printed)
Advertising and promotion : an integrated marketing communications approach
[NT 59711] by:
([NT 1579] Language materials, printed)