醒吾科技大學圖書館 |

語系: 繁體中文

說明(常見問題)

登入

回首頁

切換: 標籤 | MARC模式 | ISBD

Promtional strategy : managing the m...

~

Engel, James F.

Promtional strategy : managing the marketing communications process

紀錄類型:	書目-語言資料,印刷品 : 單行本
副題名:	managing the marketing communications process
作者:	EngelJames F.,
合作者:	WarshawMartin R.,
合作者:	KinnearThomas C.,
出版地:	[United States]
出版者:	Richard D. Irwin;
出版年:	c1983
面頁冊數:	655 p.ill. : 24 cm.;
標題:	Managing -

Promtional strategy : managing the marketing communications process
Engel, James F.

Promtional strategy : managing the marketing communications process / James F. Engel, Martin R. Warshaw, Thomas C. Kinnear - [United States] : Richard D. Irwin, c1983. - 655 p. ; ill. ; 24 cm..
Includes index.
Managing

Warshaw, Martin R.

Promtional strategy : managing the marketing communications process
LDR:00384nam0 2200121 i 450 001 125116
010 $b bound.
100 $a 20020704d1983 yamy0eng b
101 $a eng
102 $a us
200 $a Promtional strategy $e managing the marketing communications process $f James F. Engel, Martin R. Warshaw, Thomas C. Kinnear
210 $a [United States] $d c1983 $c Richard D. Irwin
215 $a 655 p. $c ill. $d 24 cm.
320 $a Includes index
606 $a Managing $3 108552
700 $a Engel $b James F. $3 92738
701 $a Warshaw $b Martin R. $3 108551
701 $a Kinnear $b Thomas C. $3 38946

筆 0 讀者評論

館藏

1 筆 • 頁數 1 •
1

尋書單

典藏地名稱

館藏流通類別

00204891

4樓西文圖書區

一般圖書

一般圖書

658.8 E58

一般使用(Normal)

在架

0

1 筆 • 頁數 1 •
1

評論

新增評論分享你的心得

Export

取書館別

變更密碼

登入