Engel, James F.
概要
| 作品: | 12 作品在 4 項出版品 2 種語言 | |
|---|---|---|
書目資訊
Promotional strategy : an integrated marketing communication approach
by:
Engel, James F.; Kinnear, Thomas C.; Reece, Bonnie B.; Warshaw, Martin R.
(書目-語言資料,印刷品)
Promotional strategy : managing the marketing communications process
by:
Engel, James F.
(書目-語言資料,印刷品)
消費者行為
by:
Blackwell, Roger D.; Engel, James F.; Miniard, Paul W.; 布萊克維爾 ((Blackwell, Roger D.)); 恩格爾 ((Engel, James F.)); 王志剛; 米尼雅迪 ((Miniard, Paul W.)); 謝文雀
(書目-語言資料,印刷品)
Promtional strategy : managing the marketing communications process
by:
Engel, James F.; Kinnear, Thomas C.; Warshaw, Martin R.
(書目-語言資料,印刷品)
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