醒吾科技大學圖書館 |

登入

回首頁

Questionnaire design : how to plan, structure, and write survey material for effective market research

紀錄類型:	書目-語言資料,印刷品 : 單行本
副題名:	how to plan, structure, and write survey material for effective market research
作者:	BraceIan, 1949-
出版地:	London
出版者:	Kogan Page;
出版年:	2004.
面頁冊數:	xii, 289 p.ill. : 24 cm.; 1 CD-ROM (4 3/4 in.)+
集叢名:	Market research in practice series
標題:	Market surveys - Methodology. -
標題:	Questionnaires - Methodology. -
ISBN:	074944181X

Questionnaire design : how to plan, structure, and write survey material for effective market research
Brace, Ian

Questionnaire design : how to plan, structure, and write survey material for effective market research / Ian Brace. - London : Kogan Page, 2004.. - xii, 289 p. ; ill. ; 24 cm.. - (Market research in practice series).
Includes bibliographical references (p. 277-280) and index.
ISBN 074944181X
Market surveysQuestionnaires -- Methodology. -- Methodology.

Questionnaire design : how to plan, structure, and write survey material for effective market research
LDR:01000nam 2200229 450 001 185887
005 20120619004013.0
010 1 $a 074944181X $b pbk. $d NT1557
020 $a US$b 2004010045
042 $a pcc
100 $a 20090114d2004 m y0engy08 b
101 0 $a eng
102 $a gb
105 $a a z 001yy
200 1 $a Questionnaire design $e how to plan, structure, and write survey material for effective market research $f Ian Brace.
210 $a London $a Sterling, VA $d 2004. $c Kogan Page
215 1 $a xii, 289 p. $c ill. $d 24 cm. $e 1 CD-ROM (4 3/4 in.)
225 2 $a Market research in practice series
320 $a Includes bibliographical references (p. 277-280) and index
337 $a System requirements for accompanying CD-ROM: Without Visual QSL installed, Windows PC with Internet explorer version 5 or later with Visual QSL installed, Windows 95/98/NT/2000/XP, Pentium 700 Mhz, 128 MB RAM, disk space 15 MB.
410 0 $1 2001 $a Market research in practice series
606 $a Market surveys $x Methodology. $3 184900 $2 lc $3 236928
606 $a Questionnaires $x Methodology. $3 184901 $2 lc $3 236929
676 $a 658.8/3 $v 22
680 $a HF5415.3 $b .B683 2004
700 $a Brace $b Ian $f 1949- $3 184899