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MarketBusters : 40 strategic moves that drive exceptional business growth
紀錄類型:
書目-語言資料,印刷品 : 單行本
副題名:
40 strategic moves that drive exceptional business growth
作者:
McGrathRita Gunther.,
合作者:
MacMillanIan C., 1940-
出版地:
Boston
出版者:
Harvard Business School Press;
出版年:
c2005.
面頁冊數:
viii, 264 p.ill. : 25 cm.;
標題:
Strategic planning - United States -
標題:
Customer relations - Data processing -
ISBN:
1591391237
MarketBusters : 40 strategic moves that drive exceptional business growth
McGrath, Rita Gunther.
MarketBusters
: 40 strategic moves that drive exceptional business growth / Rita Gunther McGrath, Ian C. MacMillan. - Boston : Harvard Business School Press, c2005.. - viii, 264 p. ; ill. ; 25 cm..
Includes bibliographical references (p. 237-244) and index..
ISBN 1591391237
Strategic planningCustomer relations -- United States -- Data processing
MacMillan, Ian C.
MarketBusters : 40 strategic moves that drive exceptional business growth
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