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Total access : giving customers what they want in an anytime, anywhere world
紀錄類型:
書目-語言資料,印刷品 : 單行本
副題名:
giving customers what they want in an anytime, anywhere world
作者:
McKennaRegis,
出版地:
Boston, Mass.
出版者:
Harvard Business School Press;
出版年:
c2002
面頁冊數:
xv, 252 p.24 cm.;
標題:
Consumer satisfaction - Evaluation -
標題:
Customer relations - Data processing -
標題:
Customer services - Quality control -
ISBN:
1-57851-244-1
Total access : giving customers what they want in an anytime, anywhere world
McKenna, Regis
Total access
: giving customers what they want in an anytime, anywhere world / Regis McKenna - Boston, Mass. : Harvard Business School Press, c2002. - xv, 252 p. ; 24 cm..
Includes bibliographical references (p. 227-236) and index.
ISBN 1-57851-244-1
Consumer satisfactionCustomer relationsCustomer services -- Evaluation -- Data processing -- Quality control
Total access : giving customers what they want in an anytime, anywhere world
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