Gilmore, James H.
Overview
Works: | 3 works in 3 publications in 2 languages |
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Titles
體驗經濟時代 : 消費是一個過程,當過程結束後,體驗的記憶將恆久存在
by:
Gilmore, James H.; Pine II, B. Joseph; 吉爾摩 ((Gilmore, James H.)); 夏業良; 派恩 ((Pine II, B. Joseph)); 魯煒
(Language materials, printed)
Markets of one : creating customer-unique value through mass customization
by:
Gilmore, James H.; Pine, B. Joseph
(Language materials, printed)
體驗真實 : 滿足顧客的真正渴望
by:
Gilmore, James H.; Pine, B. Joseph; 吉爾摩 ((Gilmore, James H.)); 派恩 ((Pine, B. Joseph)); 邱如美
(Language materials, printed)