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書目資訊
International and Global Marketing: Concepts and Cases
by:
Meloan,Graham
Basic Marketing
by:
McCarthy,Perreault
Technical Communication
by:
Lay ed al.
Global Guide to Investing
by:
Morton
Applications in Basic Marketing
by:
McCartby,Perreault
Management of a sales force
by:
Stanton, William J.
Compensation
by:
Milkovich ed al.
Cases in strategic management
by:
John A.
The Public Finances : an introductory textbook
by:
Buchanan, James M.
Marketing management : knowledge and skills; text analysis cases plans
by:
J.Paul, Peter
Marketing:creating value for customers
by:
Churchill
Government Finance : Economics of th...
~
Due, John F.
Government Finance : Economics of the Public Sector
by:
Due, John F.
Money and capital markets : the financial system in an increasingly global economy
by:
Rose, Peter S.
Financial Engineering : Tools and Techniques to Manage Financial Risk
by:
Galitz, Lawrence C.
Applied Linear Regression Models
by:
Neter, John
Public relations : A contemporary ap...
~
Dunn, S. Watson
Public relations : A contemporary approach
by:
Dunn, S. Watson
Aftermarketing : how to keep customers for life through relationship marketing
by:
Vavra, Terry G.
The knowledge-based organizaton : Four steps to increasing sales,profits,and market share
by:
Alexander, James A.
Sales Force:a sales management simulation game
by:
Patton
Principles of Economics:MACRO
by:
Peterson
Taking contrlol of your financial future : making smart investment decision with stocks and mutual funds
by:
McLane, Helen J.
Small Business Management
by:
Corman,Lussier
Motion and time study
by:
Benjamin W.
Management : quality and competitiveness
by:
Ivancevich, John M.
Global impact : award winning perfor...
~
Odenwald, Sylvia
Global impact : award winning performance programs from around the world
by:
Odenwald, Sylvia
Smart cards
by:
Allen,Barr
Promotional strategy : managing the marketing communications process
by:
Engel, James F.
Information Procesing Systems for Ma...
~
Hussain, Donna
Information Procesing Systems for Management
by:
Hussain, Donna
Handbook of key economic indicators
by:
Rogers, R.Mark
Analysis for financial management
by:
Higgins, Robert C.
Managerial economics and business strategy
by:
Baye, Michael R.
Introduction to information systems
by:
O'Brien, James A.
Management control systems
by:
Anthony, Robert N.
Business negotiating basics
by:
Economy, Peter
New Products management
by:
Crawford, Merle C.
Managerial Accounting
by:
Engler, Calvin.
International marketing
by:
Cateora, Philip R.
Corporate finance
by:
Ross, Stephen A.
Understandling business
by:
Nickels, William G.
Implementing an Environmental audit : how to gain competitive advantage using quality and environmental responsibility
by:
Ledgerwood, Grant
Customer Behavior:implications for marketing strategy
by:
Hawkins,Best,Coney
Managerial Accounting
by:
Engler, Calvin
Basic sales skills-business to business
by:
Sales, Marketing Foundation
Applied linear statistical models
Customer and Business Credit Management
by:
Cole,Mishler
Corporate strategy: resources and scope of the firm
by:
Collis
the 1993 tax act How the new legislation can pay off for you
by:
Berkery, Peter M.
Systems analysisand design methods
~
Barlow, Victor
Systems analysisand design methods
by:
Barlow, Victor
Intercultural Communication in the Global Workplace
by:
Varner,Beamer
Redefining corporate soul : linking purpose & people
by:
Cox, Allan
Strategic marketing
by:
Cravens, David W.
Strategic marketing
by:
Cravens, David W.
High performance sales organizations : achieving competitive advantage in the global marketplace
by:
Corcoran, Kevin J.
Business policy : text and cases
by:
Bower, Joseph L.
Documenting and auditing for ISO 9000 and QS-9000 : tools for ensuring certification or registration
by:
Stamatis, D.H.
Office Systems Management
by:
Stallard, John J.
workbook/study guide for use with Managerial Accounting : concepts for planning control decision making
by:
Garrison, Ray H.
Getting the money you need : practical solutions for financing your small business
by:
Heath, Gibson
Say it right:a guide to effective oral business presentaions
by:
Hanson ed al.
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