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Segmenting the women's market : using niche marketing to understand and meet the diverse needs of today's most dynamic consumer market

紀錄類型:	書目-語言資料,印刷品 : 單行本
副題名:	using niche marketing to understand and meet the diverse needs of today's most dynamic consumer market
作者:	Leeming,E. Janice,
合作者:	Tripp,Cynthia F.,
出版地:	Chicago, Ill.
出版者:	Probus;
出版年:	c1994
面頁冊數:	xv, 346 p.ill. : 24 cm.;
標題:	Marketing -
標題:	Market segmentation - United States -
標題:	Women consumers - United States -
ISBN:	1-55738-561-0

Segmenting the women's market : using niche marketing to understand and meet the diverse needs of today's most dynamic consumer market
Leeming,, E. Janice

Segmenting the women's market : using niche marketing to understand and meet the diverse needs of today's most dynamic consumer market / E. Janice Leeming, Cynthia F. Tripp - Chicago, Ill. : Probus, c1994. - xv, 346 p. ; ill. ; 24 cm..
Includes bibliographies and index.
ISBN 1-55738-561-0
MarketingMarket segmentationWomen consumers -- United States -- United States

Tripp,, Cynthia F.

Segmenting the women's market : using niche marketing to understand and meet the diverse needs of today's most dynamic consumer market
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