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Managing customer value : creating quality and service that customers can see

Record Type:	Language materials, printed : monographic
Title Information:	creating quality and service that customers can see
Author:	GaleBradley T.,
Alternative Intellectual Responsibility:	WoodRobert Chapman,
Place of Publication:	New York
Published:	Bradley T.Gale;
Year of Publication:	1994
Description:	424p23cm;
Subject:	Marketing -
Subject:	Quality of products - Evaluation -
Subject:	Consumer satisfaction - Evaluation -
ISBN:	0-02-911045-9

Managing customer value : creating quality and service that customers can see
Gale, Bradley T.

Managing customer value : creating quality and service that customers can see / Bradley T.Gale with Robert Chapman Wood - New York : Bradley T.Gale, 1994. - 424p ; 23cm.
ISBN 0-02-911045-9
MarketingQuality of productsConsumer satisfaction -- Evaluation -- Evaluation

Wood, Robert Chapman

Managing customer value : creating quality and service that customers can see
LDR:00365nam0 2200121 i 450 001 57167
005 20120618185025.0
010 $a 0-02-911045-9 $b 精裝 $d US
100 $a 20071107d1999 yam
101 $a chi
102 $a us
200 $a Managing customer value $e creating quality and service that customers can see $f Bradley T.Gale with Robert Chapman Wood
210 $a New York $d 1994 $c Bradley T.Gale
215 $a 424p $d 23cm
606 $2 lc $a Marketing $3 185291
606 $a Quality of products $x Evaluation $3 36748 $3 219259
606 $a Consumer satisfaction $x Evaluation $3 36749 $3 220083
700 $a Gale $b Bradley T. $3 36746
701 $a Wood $b Robert Chapman $3 36747

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00201439

4樓中日文圖書區

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658.812 G151

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