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生鮮超市商品進駐便利商店業之消費者滿意度與購買意向之研究-以桃竹區萊爾富...

LIU, CHIA-CHUAN

生鮮超市商品進駐便利商店業之消費者滿意度與購買意向之研究-以桃竹區萊爾富便利商店為例 = The Study on Consumer Satisfaction and Purchase Intention towards Fresh Supermarket Products in the Convenience Store Industry-A Case Study of Hi-Life Convenience Stores in Taoyuan-Hsinchu Area

紀錄類型:	書目-語言資料,印刷品 : 單行本
並列題名:	The Study on Consumer Satisfaction and Purchase Intention towards Fresh Supermarket Products in the Convenience Store Industry-A Case Study of Hi-Life Convenience Stores in Taoyuan-Hsinchu Area
作者:	劉嘉銓,
出版地:	新北市
出版者:	撰者;
出版年:	2023[民112]
面頁冊數:	VIII,75圖表 : 30公分;
標題:	生鮮超市
標題:	連鎖便利商店
標題:	品牌形象
標題:	顧客滿意度
標題:	購買意向
標題:	Fresh supermarket
標題:	Chain convenience store
標題:	Brand image
標題:	Customer satisfaction
標題:	Purchase intention
電子資源:	https://hdl.handle.net/11296/u5n59w
附註:	畢業學年度：111

生鮮超市商品進駐便利商店業之消費者滿意度與購買意向之研究-以桃竹區萊爾富便利商店為例 = The Study on Consumer Satisfaction and Purchase Intention towards Fresh Supermarket Products in the Convenience Store Industry-A Case Study of Hi-Life Convenience Stores in Taoyuan-Hsinchu Area
劉, 嘉銓

生鮮超市商品進駐便利商店業之消費者滿意度與購買意向之研究-以桃竹區萊爾富便利商店為例 = The Study on Consumer Satisfaction and Purchase Intention towards Fresh Supermarket Products in the Convenience Store Industry-A Case Study of Hi-Life Convenience Stores in Taoyuan-Hsinchu Area / 劉嘉銓撰 - 新北市 : 撰者, 2023[民112]. - VIII,75 ; 圖表 ; 30公分.
畢業學年度：111.
含參考書目.
生鮮超市連鎖便利商店品牌形象顧客滿意度購買意向Fresh supermarketChain convenience storeBrand imageCustomer satisfactionPurchase intention

生鮮超市商品進駐便利商店業之消費者滿意度與購買意向之研究-以桃竹區萊爾富便利商店為例 = The Study on Consumer Satisfaction and Purchase Intention towards Fresh Supermarket Products in the Convenience Store Industry-A Case Study of Hi-Life Convenience Stores in Taoyuan-Hsinchu Area
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