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休閒餐廳的懷舊體驗與顧客忠誠度之研究－以馬來西亞老招牌休閒餐廳為例 =...

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休閒餐廳的懷舊體驗與顧客忠誠度之研究－以馬來西亞老招牌休閒餐廳為例 = The Study of Nostalgia Experience and Customer Loyalty in Casual Restaurants- A Case Study of Canton Kitchen in Malaysia

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47350] Paralel Title:	The Study of Nostalgia Experience and Customer Loyalty in Casual Restaurants- A Case Study of Canton Kitchen in Malaysia
[NT 47261] Author:	盧添祥,
[NT 47351] Place of Publication:	新北市
[NT 47263] Published:	撰者;
[NT 47352] Year of Publication:	2019[民108]
[NT 47264] Description:	viii,75面圖表 : 30公分;
[NT 47266] Subject:	懷舊
[NT 47266] Subject:	體驗行銷
[NT 47266] Subject:	品牌形象
[NT 47266] Subject:	顧客滿意度
[NT 47266] Subject:	顧客忠誠度
[NT 47266] Subject:	Nostalgia
[NT 47266] Subject:	experience marketing
[NT 47266] Subject:	brand image
[NT 47266] Subject:	customer satisfaction
[NT 47266] Subject:	customer loyalty
[NT 51458] Online resource:	https://hdl.handle.net/11296/ndwvd6
[NT 47265] Notes:	畢業學年度：107

休閒餐廳的懷舊體驗與顧客忠誠度之研究－以馬來西亞老招牌休閒餐廳為例 = The Study of Nostalgia Experience and Customer Loyalty in Casual Restaurants- A Case Study of Canton Kitchen in Malaysia
盧, 添祥

休閒餐廳的懷舊體驗與顧客忠誠度之研究－以馬來西亞老招牌休閒餐廳為例 = The Study of Nostalgia Experience and Customer Loyalty in Casual Restaurants- A Case Study of Canton Kitchen in Malaysia / 盧添祥撰 - 新北市 : 撰者, 2019[民108]. - viii,75面 ; 圖表 ; 30公分.
畢業學年度：107.
含參考書目.
懷舊體驗行銷品牌形象顧客滿意度顧客忠誠度Nostalgiaexperience marketingbrand imagecustomer satisfactioncustomer loyalty

休閒餐廳的懷舊體驗與顧客忠誠度之研究－以馬來西亞老招牌休閒餐廳為例 = The Study of Nostalgia Experience and Customer Loyalty in Casual Restaurants- A Case Study of Canton Kitchen in Malaysia
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200 1 $a 休閒餐廳的懷舊體驗與顧客忠誠度之研究－以馬來西亞老招牌休閒餐廳為例 $d The Study of Nostalgia Experience and Customer Loyalty in Casual Restaurants- A Case Study of Canton Kitchen in Malaysia $f 盧添祥撰 $z eng
210 $a 新北市 $d 2019[民108] $c 撰者
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300 $a 畢業學年度：107
314 $a 指導教授: 曾薰瑤
320 $a 含參考書目 $u Includes bibliographical references
328 $a 碩士論文--醒吾科技大學行銷與流通管理系 107 $u Thesis (M.B.A.) -- Hsing Wu University of Institution of Marketing and Distribution Management, 2019
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610 # 1 $a Nostalgia
610 # 0 $a experience marketing
610 # 0 $a brand image
610 # 0 $a customer satisfaction
610 # 0 $a customer loyalty
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