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連鎖藥妝店自有品牌開發與經營方向對購買意願影響之研究 = A study...

CHANG, MAN-LING

連鎖藥妝店自有品牌開發與經營方向對購買意願影響之研究 = A study of the effects of the development and operational directions of private brands on purchase intentions toward health and beauty chains

紀錄類型:	書目-語言資料,印刷品 : 單行本
並列題名:	A study of the effects of the development and operational directions of private brands on purchase intentions toward health and beauty chains
作者:	張曼玲,
出版地:	新北市
出版者:	撰者;
出版年:	2010[民99]
面頁冊數:	viii,100面圖表 : 30公分;
標題:	自有品牌
標題:	購買意願
標題:	連鎖藥妝店
標題:	Health & beauty chain
標題:	Human training
標題:	Private brand
標題:	Purchasing intention
附註:	畢業學年度：98

連鎖藥妝店自有品牌開發與經營方向對購買意願影響之研究 = A study of the effects of the development and operational directions of private brands on purchase intentions toward health and beauty chains
張, 曼玲

連鎖藥妝店自有品牌開發與經營方向對購買意願影響之研究 = A study of the effects of the development and operational directions of private brands on purchase intentions toward health and beauty chains / 陳宜君[撰] - 新北市 : 撰者, 2010[民99]. - viii,100面 ; 圖表 ; 30公分.
畢業學年度：98.
含參考書目.
自有品牌購買意願連鎖藥妝店Health & beauty chainHuman trainingPrivate brandPurchasing intention

連鎖藥妝店自有品牌開發與經營方向對購買意願影響之研究 = A study of the effects of the development and operational directions of private brands on purchase intentions toward health and beauty chains
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200 1 $a 連鎖藥妝店自有品牌開發與經營方向對購買意願影響之研究 $d A study of the effects of the development and operational directions of private brands on purchase intentions toward health and beauty chains $f 陳宜君[撰] $z eng
210 $a 新北市 $d 2010[民99] $c 撰者
215 0 $a viii,100面 $c 圖表 $d 30公分
300 $a 畢業學年度：98
314 $a 指導教授：謝嘉鴻, 吳文洪
320 $a 含參考書目 $u Includes bibliographical references
328 $a 碩士論文--醒吾技術學院全球運籌管理研究所 99 $u Thesis (M.A.) -- Hsing Wu Institute of Technology, 2010
510 0 $a A study of the effects of the development and operational directions of private brands on purchase intentions toward health and beauty chains $z eng
610 # 0 $a 自有品牌
610 # 0 $a 購買意願
610 # 0 $a 連鎖藥妝店
610 # 1 $a Health & beauty chain
610 # 1 $a Human training
610 # 1 $a Private brand
610 # 1 $a Purchasing intention
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