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Investigating the use of sex in media promotion and advertising

紀錄類型:	書目-語言資料,印刷品 : 單行本
劃一題名:	Journal of promotion management
其他作者:	ReichertTom,
出版地:	Binghamton, NY
出版者:	Best Business Books;
出版年:	c2007
面頁冊數:	xviii, 198 p.ill. : 22 cm.;
標題:	Sex in advertising -
附註:	"Co-published simultaneously as Journal of Promotion Management, Volume 13, Number 1/2 2007."
ISBN:	9780789037282

Investigating the use of sex in media promotion and advertising
Investigating the use of sex in media promotion and advertising / Tom Reichert, editor - Binghamton, NY : Best Business Books, c2007 . - xviii, 198 p. ; ill. ; 22 cm..
"Co-published simultaneously as Journal of Promotion Management, Volume 13, Number 1/2 2007.".
Includes bibliographical references and index .
ISBN 9780789037282ISBN 9780789037299
Sex in advertising

Reichert, Tom

Investigating the use of sex in media promotion and advertising
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200 1 $a Investigating the use of sex in media promotion and advertising $f Tom Reichert, editor
210 $a Binghamton, NY $d c2007 $c Best Business Books
215 1 $a xviii, 198 p. $c ill. $d 22 cm.
300 $a "Co-published simultaneously as Journal of Promotion Management, Volume 13, Number 1/2 2007."
320 $a Includes bibliographical references and index
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