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Managing business interfaces : marketing and engineering issues in the supply chain and internet domains
紀錄類型:
書目-語言資料,印刷品 : 單行本
副題名:
marketing and engineering issues in the supply chain and internet domains
合作者:
ChakravartyAmiya K.,
合作者:
EliashbergJehoshua.,
出版地:
Boston
出版者:
Springer;
出版年:
c2004.
面頁冊數:
xi, 332 p.ill. : 24 cm.;
集叢名:
International series in quantitative marketing16
標題:
Business logistics. -
標題:
Design, Industrial - Management. -
標題:
Manufacturing industries - Technological innovations -
標題:
Marketing - Management. -
標題:
Product management - Technological innovations. -
ISBN:
0387250026
Managing business interfaces : marketing and engineering issues in the supply chain and internet domains
Managing business interfaces
: marketing and engineering issues in the supply chain and internet domains / edited by Amiya K. Chakravarty, Jehoshua Eliashberg. - Boston : Springer, c2004.. - xi, 332 p. ; ill. ; 24 cm.. - (International series in quantitative marketing ; 16).
Includes bibliographical references and index..
ISBN 0387250026ISBN 9780387250021ISBN 038724378XISBN 9780387243788
Business logistics.Design, IndustrialManufacturing industriesMarketingProduct management -- Management. -- Technological innovations -- Management. -- Technological innovations.
Chakravarty, Amiya K.
Managing business interfaces : marketing and engineering issues in the supply chain and internet domains
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