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Electronic marketing : theory and practice for the twenty-first century

紀錄類型:	書目-語言資料,印刷品 : 單行本
副題名:	theory and practice for the twenty-first century
作者:	O'ConnorJohn, 1960-
合作者:	GalvinEamonn. ,
合作者:	EvansMartin,
出版地:	Harlow
出版者:	Financial Times Prentice Hall;
出版年:	2004.
面頁冊數:	xii, 440 p.ill. : 25 cm. ;
標題:	Internet marketing. -
ISBN:	0273684760

Electronic marketing : theory and practice for the twenty-first century
O'Connor, John

Electronic marketing : theory and practice for the twenty-first century / John O'Connor, Eamonn Galvin and Martin Evans. - Harlow : Financial Times Prentice Hall, 2004. . - xii, 440 p. ; ill. ; 25 cm. .
Includes bibliographical references and index. .
ISBN 0273684760ISBN 9780273684763
Internet marketing.

Galvin, Eamonn.

Electronic marketing : theory and practice for the twenty-first century
LDR:00650nam 2200181 n 450 001 186819
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010 1 $a 9780273684763 $b pbk. $d NT3967
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102 $a gb
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200 1 $a Electronic marketing $e theory and practice for the twenty-first century $f John O'Connor, Eamonn Galvin and Martin Evans.
210 $a Harlow $d 2004. $c Financial Times Prentice Hall
215 1 $a xii, 440 p. $c ill. $d 25 cm.
320 $a Includes bibliographical references and index.
517 1 $a Electronic marketing $e theory and practice for the 21st century
606 $2 lc $a Internet marketing. $3 205807
676 $a 658.8002854678 $v 22
700 $a O'Connor $b John $f 1960- $3 187782
701 $a Galvin $b Eamonn. $3 187784
701 $a Evans $b Martin $g Martin J. $3 187783

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