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Wireless rules : new marketing strategies for customer relationship management anytime,anywhere

Record Type:	Language materials, printed : monographic
Title Information:	new marketing strategies for customer relationship management anytime,anywhere
Author:	NewellFrederick,
Alternative Intellectual Responsibility:	LemonKatherine N.,
Place of Publication:	New York
Published:	McGraw-Hill;
Year of Publication:	2001
Description:	xxii,330 p.24 cm.;
Subject:	Marketing -
Subject:	Internet marketing -
ISBN:	0-07-137437-X

Wireless rules : new marketing strategies for customer relationship management anytime,anywhere
Newell, Frederick

Wireless rules : new marketing strategies for customer relationship management anytime,anywhere / Frederick Newell ; Katherine Newell Lemon - New York : McGraw-Hill, 2001. - xxii,330 p. ; 24 cm..
Includes bibliographical references and index.
ISBN 0-07-137437-X
MarketingInternet marketing

Lemon, Katherine N.

Wireless rules : new marketing strategies for customer relationship management anytime,anywhere
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