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The new positioning : the latest on the world's 1 business strategy

紀錄類型:	書目-語言資料,印刷品 : 單行本
副題名:	the latest on the world's 1 business strategy
作者:	Trout,Jack,
合作者:	Positioning,Al,
合作者:	Rivkin,Steve, 1947-
出版地:	New York
出版者:	McGraw-Hill;
出版年:	1995
版本:	International ed
面頁冊數:	xi, 173 p.23 cm.;
集叢名:	Management and organization series
標題:	Positioning (Advertising) -
附註:	Sequel to: Positioning / Al Ries and Jack Trout. c1986
ISBN:	0-07-065291-0

The new positioning : the latest on the world's 1 business strategy
Trout,, Jack

The new positioning : the latest on the world's 1 business strategy / Jack Trout with Steve Rivkin - International ed. - New York : McGraw-Hill, 1995. - xi, 173 p. ; 23 cm.. - (Management and organization series).
Sequel to: Positioning / Al Ries and Jack Trout. c1986.
Includes index.
ISBN 0-07-065291-0ISBN 0-07-114779-9
Positioning (Advertising)

Positioning,, Al

The new positioning : the latest on the world's 1 business strategy
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00207094

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659.111 T861 1995

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