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The customer-centred strategy : thinking strategically about your customers

紀錄類型:	書目-語言資料,印刷品 : 單行本
副題名:	thinking strategically about your customers
作者:	Jenkins,Mark, 1959-
出版地:	London
出版者:	Institute of Management; Pitman Pub;
出版年:	1997
面頁冊數:	xiv, 206 p.ill. : 23 cm.;
集叢名:	Millennium manager
標題:	Consumer satisfaction - Evaluation -
標題:	Strategic planning - United States -
標題:	Competition - United States -
標題:	Organizational change - Management -
ISBN:	0-273-63004-0

The customer-centred strategy : thinking strategically about your customers
Jenkins,, Mark

The customer-centred strategy : thinking strategically about your customers / Mark Jenkins - London : Institute of Management, 1997. - xiv, 206 p. ; ill. ; 23 cm.. - (Millennium manager).
Includes bibliographical references and index.
ISBN 0-273-63004-0
Consumer satisfactionStrategic planningCompetitionOrganizational change -- Evaluation -- United States -- United States -- Management

The customer-centred strategy : thinking strategically about your customers
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