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Kinnear, Thomas C.

Overview
Works: 6 works in 2 publications in 1 languages
Titles
Promotional strategy : an integrated marketing communication approach by: Engel, James F.; Kinnear, Thomas C.; Reece, Bonnie B.; Warshaw, Martin R. (Language materials, printed)
Principles of Marketing by: Bernhardt, Kenneth L.; Kinnear, Thomas C. (Language materials, printed)
Promtional strategy : managing the marketing communications process by: Engel, James F.; Kinnear, Thomas C.; Warshaw, Martin R. (Language materials, printed)
Marketing research : an applied approach by: Kinnear, Thomas C.; Taylor, James R. (Language materials, printed)
行銷學 : 原理、方法與個案 by: Bernhardt, Kenneth L.; Kinnear, Thomas C.; 陳明杰 (Language materials, printed)
行銷學 : 原理、方法與個案 by: Bernhardt, Kenneth L.; Kinnear, Thomas C.; 陳明杰 (Language materials, printed)
 
 
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