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書目資訊
主題
Brand choice.
概要
作品:
2 作品在 2 項出版品 2 種語言
書目資訊
Creating images and the psychology of marketing communication
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(書目-語言資料,印刷品)
Beating low cost competition : how premium brands can respond to cut-price rivals
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主題
HF5415.32
Marketing.
Consumer behavior
HF5415.15
Communication in marketing.
Imagery (Psychology)
Price cutting.
658.8/27
Attachment behavior.
Consumers' preferences
Brand name products.
Brand choice.
658.8/343
Product management.
處理中
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