品牌
Overview
Works: | 25 works in 25 publications in 25 languages |
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Titles
贏家聖經 = Winner's bible : the secret of successful Taiwan business men; 台商行業狀元成功秘訣
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(Language materials, printed)
故事的力量 = Tell your brand story : create impressive marketing and word of mouth : 用故事力創造令人感動的行銷和口碑
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(Electronic resources)
品牌命名新論 = Brand maning form symbolic rhetoric to grammatical structure : 從象徵修辭到語法結構
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(Language materials, printed)
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