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The Dryden Press
Titles
Promotion management and marketing communications
by:
Shimp,, Terence A.
Exploring marketing research
by:
William G.
Business Information Systems : a problem-solving approach
by:
Laudon, Jane Price
Financial management : theory and pr...
~
Brigham,, Eugene F.
Financial management : theory and practice
by:
Brigham,, Eugene F.
Public finance : a Contemporary Appl...
~
Hyman, David N.
Public finance : a Contemporary Application of Theory to Policy
by:
Hyman, David N.
Managerial Finance
by:
Copeland, Thomas E.
Marketing : principles and strategy
Case studies in financial decision making
by:
Harringt, Diana R.
Interational marketing
by:
Terpstra, Vern
Marketing research : methodological foundations
by:
Churchill, Gilbert A.
Consumer behavior
by:
Blackwell, Roger D.
Macroeconomics : Analysis and Applications
by:
Green, Steven L.
Basic marketing research
by:
Churchill, Gilbert A.
Managerial Finance
~
Brigham, Eugene F.
Managerial Finance
by:
Brigham, Eugene F.
Principles of economics
by:
Mankiw
Principles of Economics
by:
Mankiw
A Contemporary Application of Theory...
~
Hyman, David N.
A Contemporary Application of Theory to Policy
by:
Hyman, David N.
Consumer behavior
by:
Engel, James F.
Cases in Financial Management
by:
Brigham, Eugene F.
Economics
by:
Mankiw, N. Gregory
Managerial Finance
by:
Copeland, Thomas E.
Managerial finance
by:
Brigham, Eugene F.
Manageral economics
by:
Hirschey, Mark
International Marketing
~
Sarathy,, Ravi.
International Marketing
by:
Sarathy,, Ravi.
Business research methods
by:
William G.
Intermediate microeconomics and its application
by:
Nicholson, Walter
Bank Management
by:
Koch, Timothy W.
Introduction to financial management
by:
Campsey, B.J.
Marking : principles and strategy
by:
Assael, Henry.
Business research methods
by:
Zikmund, William G.
Fundamentals of Financial Management
by:
Brigham, Eugene F.
International finance : a markets approach
by:
Evans, John S.
Investments
by:
Reilly, Frank K.
Essentials of Managerial Finance
by:
Brigham, Eugene F.
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