史汀肯普 ((Steenkamp, Jan-Benedict E. M.))

[NT 60487] Overview

[NT 60478] Works:	1 [NT 60520] works in 1 [NT 60521] publications in 1 [NT 60522] languages

[NT 60480] Titles

是誰把你的商品擠下貨架? : 品牌業者如何迎戰通路品牌這1兆美元大軍 [NT 59711] by: Kumar, Nirmalya; Steenkamp, Jan-Benedict E. M.; 但漢敏; 史汀肯普 ((Steenkamp, Jan-Benedict E. M.)); 庫馬 ((Kumar, Nirmalya)); 林錦慧 ([NT 1579] Language materials, printed) , [著]

[NT 60479] Subjects

市場學品牌