科特勒 ((Kotler, Philip))
Overview
Works: | 24 works in 24 publications in 1 languages |
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Titles
專業服務行銷 : 分析與應用
by:
Bloom, Paul N.; Hayes, Thomas; Kotler, Philip; 俞利軍; 布路姆 ((Bloom, Paul N.)); 海斯 ((Hayes, Thomas)); 科特勒 ((Kotler, Philip))
(Language materials, printed)
, [作]
科特勒混沌學 : 大崩壞之後的爭雄法則
by:
Caslione, John A.; Kotler, Philip; 卡斯林 ((Caslione, John A.)); 張勝峰; 游紫玲; 科特勒 ((Kotler, Philip)); 邱碧玲
(Language materials, printed)
, [著]
行銷學
by:
Armstrong, Gary; Kotler, Philip; 李孟訓; 科特勒 ((Kotler, Philip)); 阿姆斯壯 ((Armstrong, Gary))
(Language materials, printed)
, [作]
水平行銷 : 引爆產品競爭力的思考革命
by:
Kotler, Philip; Trias de Bes, Fernando; 德里亞斯迪貝斯 ((Trias de Bes, Fernando)); 科特勒 ((Kotler, Philip)); 陳琇玲
(Language materials, printed)
, [作]
行銷管理
by:
Armstrong, Gary; Kotler, Philip; 廖淑伶; 科特勒 ((Kotler, Philip)); 阿姆斯壯 ((Armstrong, Gary))
(Language materials, printed)
, [原著]
行銷學原理 : 全球觀點
by:
Kotler, Philip; 楊璨瑜; 科特勒 ((Kotler, Philip)); 范惟翔
(Language materials, printed)
, [著]
柯特勒帶你發現新亞洲 : 9大策略,行銷到東協
by:
Huan, Hooi Den; Kartajaya, Hermawan; Kotler, Philip; 溫瑞芯; 科特勒 ((Kotler, Philip)); 許丁宦 ((Huan, Hooi Den)); 陳就學 ((Kartajaya, Hermawan))
(Language materials, printed)
, [作]
行銷4.0 : 新虛實融合時代贏得顧客的全思維
by:
Kartajaya, Hermawan; Kotler, Philip; Setiawan, Iwan; 劉盈君; 塞提亞宛 ((Setiawan, Iwan)); 科特勒 ((Kotler, Philip)); 陳就學 ((Kartajaya, Hermawan))
(Language materials, printed)
, [著]
行銷學原理
by:
Armstrong, Gary; Kotler, Philip; 張士峰; 方世榮; 科特勒 ((Kotler, Philip)); 阿姆斯壯 ((Armstrong, Gary))
(Language materials, printed)
, [著]
行銷管理
by:
Armstrong, Gary; Kotler, Philip; 吳奕慧; 科特勒 ((Kotler, Philip)); 金百佳; 阿姆斯壯 ((Armstrong, Gary))
(Language materials, printed)
, [著]
觀光餐旅與接待業行銷
by:
Bowen, John T.; Kotler, Philip; Makens, James C.; 張雍昇; 梅肯斯 ((Makens, James C.)); 科特勒 ((Kotler, Philip)); 鮑聞 ((Bowen, John T.))
(Language materials, printed)
, [原著]
觀光餐旅與接待業行銷
by:
Bowen, John T.; Kotler, Philip; Makens, James C.; 張雍昇; 梅肯斯 ((Makens, James C.)); 科特勒 ((Kotler, Philip)); 鮑聞 ((Bowen, John T.))
(Language materials, printed)
, [原著]
行銷3.0 : 與消費者心靈共鳴
by:
Hermawan, Kartajaya; Kotler, Philip; Setlawan, Iwan; 塞提亞宛 ((Setlawan, Iwan)); 科特勒 ((Kotler, Philip)); 陳就學 ((Hermawan, Kartajaya)); 顏和正
(Language materials, printed)
, [著]
票房營銷
by:
Kotler,, Philip; Scheff,, Joanne; 科特勒 ((Kotler, Philip)); 陳慶春; 雪芙 ((Scheff, Joanne))
(Language materials, printed)
, [作]
科特勒談政府如何做行銷
by:
Kotler, Philip; Lee, Nancy; 李南西 ((Lee, Nancy)); 科特勒 ((Kotler, Philip)); 郭思妤
(Language materials, printed)
, [作]
科特勒新思維 : 持續營銷模型
by:
Kotler,, Philip; 科特勒 ((Kotler, Philip)); 胡左浩; 賈崧
(Language materials, printed)
, [作]
社會行銷
by:
Kotler, Philip; Lee, Nancy; Roberto, Ned; 俞玫妏; 李伊 ((Lee, Nancy)); 科特勒 ((Kotler, Philip)); 羅勃多 ((Roberto, Ned))
(Language materials, printed)
, [作]
觀光與接待業行銷
by:
Bowen, John T.; Kotler, Philip; Makens, James C.; 尹駿; 梅肯斯 ((Makens, James C.)); 科特勒 ((Kotler, Philip)); 鮑聞 ((Bowen, John T.))
(Language materials, printed)
, [作]
顧客永遠是對的 : B2B品牌管理勝經
by:
Kotler, Philip; Pfoertsch, Waldemar; 孫德萍; 福沃契 ((Pfoertsch, Waldemar)); 科特勒 ((Kotler, Philip))
(Language materials, printed)
, [著]
B2B品牌管理勝經 : 顧客永遠是對的
by:
Kotler, Philip; Pfoertsch, Waldemar; 孫德萍; 普菲特 ((Pfoertsch, Waldemar)); 科特勒 ((Kotler, Philip))
(Language materials, printed)
, [著]
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