McCarthy, E.Jerome

Overview

Works:	4 works in 3 publications in 2 languages

Titles

Basic marketing a Managerial approach by: McCarthy, E.Jerome (Language materials, printed)

Basic marketing : a managerial approach by: McCarthy, E.Jerome; Perreaulr, William (Language materials, printed)

行銷學 by: McCarthy, E.Jerome; Perreault, William; 余佩珊; 卡錫麥 ((McCarthy E.Jerome)); 洛特皮 ((Perreault William)) (Language materials, printed) , [著]

行銷學 = Essentials of marketing by: McCarthy, E.Jerome; Perreault, William; 余佩珊 (Language materials, printed)

Subjects

市場學 Marketing