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Kotler, Philip

Overview
Works: 71 works in 35 publications in 3 languages
Titles
行銷管理學 by: Kotler, Philip; 陳正平等 (Language materials, printed)
非營利事業的策略性行銷 by: Andreasen, Alan R.; Kotler, Philip; 梁基岩 (Language materials, printed)
這就是行銷 : 科特勒精要 by: Kotler, Philip; 洪世民; 科特勒 ((Kotler, Philip)) (Language materials, printed)
行銷學原理 by: Kotler, Philip; 汪煜民; 黃俊郁 (Language materials, printed)
行銷學 by: Armstrong, Gary; Kotler, Philip; 李孟訓; 科特勒 ((Kotler, Philip)); 阿姆斯壯 ((Armstrong, Gary)) (Language materials, printed)
行銷管理 : 亞洲觀點 by: Kotler, Philip; 科特勒 ((Kotler, Philip)); 謝文雀 (Language materials, printed)
MARKETING MANAGEMENT by: Kotler, Philip (Language materials, printed)
行銷管理學 : 分析,計劃,執行,與控制 by: Kotler, Philip; 方世榮 (Language materials, printed)
行銷學通論 by: Kotler, Philip; 許是祥 (Language materials, printed)
行銷學原理 by: Kotler, Philip; 俞海琴; 蔡淑娟; 黃天佑 (Language materials, printed)
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