Languages
劉民傑
Overview
| Works: | 2 works in 1 publications in 1 languages | |
|---|---|---|
Titles
廣告論述內容、來源可信度與設計吸引力對購買意圖之影響 －以馬來西亞如意集團保健公司為例 = The influences of advertising argument quality, source reliability and design attraction on purchase intention- A case of Zell-V company in Malaysia
by:
Lau , Ming Cheat; 劉民傑
(Language materials, printed)
, [撰]