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Stone, Merlin (1948-)

Overview

Works:	3 works in 3 publications in 1 languages

Titles

Business solutions on demand : transform the business to deliver real customer value by: Cerasale, Mark Vincent (1969-); Stone, Merlin (1948-) (Language materials, printed)

Successful customer relationship marketing : new thinking,new strategies, new tools for getting closer to your customers by: Foss, Bryan; Stone, Merlin (1948-) (Language materials, printed)

Consumer insight : how to use data and market research to get closer to your customer by: Bond, Alison.; Foss, Bryan.; Stone, Merlin (1948-) (Language materials, printed)

Subjects

Relationship marketing Strategic planning Business planning Database marketing. 658.4/012 Customer relations 658.812 Marketing research. HF5415.5 658.8/34

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