Best, Roger J.

Consumer behavior : building marketing strategy by: Best, Roger J.; Coney, Kenneth A.; Hawkins, Del I. (Language materials, printed)

消費者行為 by: Best, Roger J.; Hawkins, Del I.; Mothersbaugh, David L.; 朱志忠; 洪光宗; 洪光遠; 白斯特 ((Best, Roger J.)); 莫瑟鮑夫 ((Mothersbaugh, David L.)); 霍金斯 ((Hawkins, Del I.)) (Language materials, printed)

消費者行為學 by: Best, Roger J.; Coney, Kenneth A.; Hawkins, Del I.; 簡貞玉 (Language materials, printed)